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For the campaign shoot of the first wardrobe of the Autumn-Winter 2022 collection, the Tara Jarmon team walked through the most pop places in Paris!
First stop : Hotel Le Ballu
30 rue Ballu, 9ème arrondissement
The Hotel Le Ballu, with its brightly coloured rooms and its slightly retro decoration, was an obvious choice to match our ultra-vitamin wardrobe, composed entirely of primary colours.
A colourful mix and match for fun and offbeat scenes, just like the house of Tara Jarmon!
First stop : Hotel Le Ballu
30 rue Ballu, 9ème arrondissement
The Hotel Le Ballu, with its brightly coloured rooms and its slightly retro decoration, was an obvious choice to match our ultra-vitamin wardrobe, composed entirely of primary colours.
A colourful mix and match for fun and offbeat scenes, just like the house of Tara Jarmon!
Second stop: Betino's Record Shop
32 rue Saint-Sébastien, 11ème arrondissement
When you say Queen of Pop, you say Queen of vinyl.
As at Betino's Record Shop, the vintage influences of our wardrobe are multiple.
Inspired by the 60's and nostalgic 80's, the cuts and patterns in bright colours boost our wardrobe and our mood.
32 rue Saint-Sébastien, 11ème arrondissement
When you say Queen of Pop, you say Queen of vinyl.
As at Betino's Record Shop, the vintage influences of our wardrobe are multiple.
Inspired by the 60's and nostalgic 80's, the cuts and patterns in bright colours boost our wardrobe and our mood.
Last stop : Café Les Enfants de la Balle
84 Boulevard de Charonne, 20ème arrondissement
Last stop: a few shots at the café Les Enfants de la Balle.
A nod to what inspired this Queen of Pop wardrobe: a return to the roots.
Almost school-like, primary, in terms of colours, cuts or prints, the pieces in our wardrobe are given a retro look and we adopt an ultra-coloured preppy look.
84 Boulevard de Charonne, 20ème arrondissement
Last stop: a few shots at the café Les Enfants de la Balle.
A nod to what inspired this Queen of Pop wardrobe: a return to the roots.
Almost school-like, primary, in terms of colours, cuts or prints, the pieces in our wardrobe are given a retro look and we adopt an ultra-coloured preppy look.
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